Local Community

Insights on local community, proximity-based connection, and what it means to build a healthier social app.

The Social Habits Shaping 2026: Why We Crave Real Connections More Than Ever
The Social Habits Shaping 2026: Why We Crave Real Connections More Than Ever

Something is shifting in the way we socialize. After years of building habits around likes, shares, and algorithmic feeds, people — especially younger generations — are rethinking what it means to actually connect...

Algorithm Fatigue Is Real: Why People Are Choosing Local Over Viral
Algorithm Fatigue Is Real: Why People Are Choosing Local Over Viral

Something interesting is happening across social media. People aren't just complaining about algorithms anymore — they're leaving. Not dramatically, not all at once, but quietly...

Local Social Media and Influencer Evolution: The Modern Gen Z Foodie
Local Social Media and Influencer Evolution: The Modern Gen Z Foodie

For most Gen Z bloggers in the realm of the modern social media influencer, the excitement of showcasing local restaurants and travel destinations isn't primarily about making money. Instead, it's abo...

Revolutionizing Social Media: Exploring the Positive Impact of Therr's Innovative Reward System
Revolutionizing Social Media: Exploring the Positive Impact of Therr's Innovative Reward System

In a digital age where social media dominates our daily lives, a new paradigm shift is emerging—one that aims to transform the way we engage with our virtual communities and our physical surroundings....

Maximizing Local Brand Marketing: How to Use Local SEO, Online Directories and Re-targeting to Drive Sales
Maximizing Local Brand Marketing: How to Use Local SEO, Online Directories and Re-targeting to Drive Sales

Local brand marketing is a vital aspect of building a successful business, especially in today's digital age. By targeting specific communities and demographics, small and medium-sized enterprises can...

How Social Reality Will Transform Spatial Business Ownership in 2023 and beyond
How Social Reality Will Transform Spatial Business Ownership in 2023 and beyond

As a business owner, you know the importance of creating a great customer experience and building loyalty. One way to do this is through spatial business ownership, or the ownership and control of the...

How To Attract Local Customers From Social Media Without Ads
How To Attract Local Customers From Social Media Without Ads

Social media platforms today are a powerhouse marketing platform even for local businesses. But many local business owners think that running ads on Social Media is the only way to get customers. In r...

Anticipating the Rise of Social Reality Apps: How Local Businesses Can Prepare
Anticipating the Rise of Social Reality Apps: How Local Businesses Can Prepare

As augmented reality technologies continue to advance, it’s likely that we will see the rise of social reality apps — platforms that use these technologies to facilitate immersive and interactive expe

The Impact of Social Media On Local Businesses
The Impact of Social Media On Local Businesses

Today, 71% of local businesses are active on Social Media. In fact, most businesses heavily rely on social media to achieve their goals. We are so used to hear...

Local Social Media is the Answer
Local Social Media is the Answer

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The Problem Coca-Cola Solves
The Problem Coca-Cola Solves

You're a founder or aspiring business owner, and you have an idea. Your friends tell you it's genius; your family is excited for you, but everyone else asks yo...

Brand Marketing: How Local Businesses Can Do More With Less
Brand Marketing: How Local Businesses Can Do More With Less

Small businesses are the backbone of the American economy. However, local businesses often have a difficult time competing with their larger counterparts. One...

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